So, we all hate the new PEPSI logo, the new PEPSI slogans, the fact that our loved ones accidentally bought PEPSI paraphernalia during inauguration weekend. Right? RIGHT?!?
So, let’s take PEPSI at their word that they truly want us to REFRESH EVERYTHING. Naturally, this would include their own slogans, imagery, and ad campaigns, correct? And, since they’re all about EMPOWERING the PEOPLE, I thought of this little interactive site that truly empowers everyone to REFRESH everything! HOPE, LOVE, HOORAY! (?), all can be refreshed with this handy site.
Two wireframes here, two more after the jump (including one with Christopher Walken!). (Or you can see the full set here)
Who wants to help build this baby? If you’re in, contact me or find me on twitter: @asgood.
Start page for the LOVE category
The user clicks the image to get a random LOVE refresh.
Images are pulled in through Flickr by using a special tag #ref_love, so anyone can add images simply by tagging them in Flickr.
A “refreshed” LOVE slogan! Share it with your friends!
Two more wireframes after the jump! Don’t miss WALKEN!!!
Another refreshed LOVE slogan
A refreshed HOPE slogan, featuring WALKEN!
One Comment
Would this be better if the phrases were a little less expected? Or negative toward Pepsi? “Dope”… “Stolen”… “Robbed”… like refreshing the bad as well?
I don’t know. I think it is a great nugget and needs a little more love, yet.